Question 1: (250 words, 1 reference)
On January 30, 2018, three major US corporations, Amazon, Berkshire Hathaway, and JPMorgan Chase announced their partnership to create solutions to address the healthcare needs of their US employees. (https://www.businesswire.com/news/home/20180130005676/en/Amazon-Berkshire-Hathaway-JPMorgan-Chase-partner-U.S.).
Based on decision making situations outlined in Chapter 4 of the Zikmund textbook where potential situations are categorized based on the degree of certainty or ambiguity and perception of problem vs opportunity:
● How would you categorize this decision?
● Based on your analysis, discuss how you would evaluate the classification that is presented in your textbook?
Activity 1 – Article Review – CLO 1, CLO 2
1- Compare and contrast deductive reasoning with inductive reasoning. Give one example of each.
2- Chapter 3 of the Zikmund textbook briefly introduced the Attribution Theory.
o Do some research to Identify and describe key dimensions of this theory.
o Assuming you are a team leader in your organization, how would you apply attribution theory to assess the team members performance.
3- Your business research company has been asked to help a business understand why their sales are decreasing. Describe the procedure you should follow to address this research request and the type of business research you would recommend.
4- Visit the web site of Gallup at , read one of the recent polls conducted by Gallup, and then list the various stages of the research process and how they were (or were not) followed in Gallup’s projects.
